Master Cross-Cultural Communication When Doing Business in the Middle East

Below is the one-hour recorded Zoom event.


TOPIC: Master Cross-Cultural Communication When Doing Business in the Middle East

RECORDED LIVE: Wednesday, May 5, 2021


Learn how to expand your business activities beyond your border — plus insightful information about doing business in the Middle East.


When dealing with other countries and when doing business with other cultures, people do what they consider right (values), based on what they consider true (beliefs), using familiar actions and thought processes (norms and assumptions) having the best intentions to get the best outcome they can get — yet they fail.

Avoid Pitfalls And Increase Your Success Rate


Cross-cultural training for a particular country and general intercultural awareness and competence training to effectively communicate with others can help you avoid pitfalls and increase your success rate of doing business across borders and cultures.


What To Expect


Not only will we be talking about what culture, cultural perception, and intercultural communication is but also provide examples and practical applications of concepts of intercultural communication for doing business and communicating successfully in the Middle East.


Meet Our Presenters For This Informative Event:


Renata Urban is a trained, certified, and experienced language teacher, intercultural coach, and communication skills trainer. She is the owner of URBAN Training and Services, and helps people communicate successfully in their own language, in a foreign language and across cultures. In cooperation with the WTCPB she offers free webinars on the topics of International Business, Global Markets, and Cross-cultural Communication.


Rose Sager is the Trade Representative at the Embassy of the Kingdom of Bahrain who facilitates and promotes the US-Bahrain Free Trade Agreement. Rose will share her personal insight into doing business with the Middle East and also provide valuable background information on her native country, the Kingdom of Bahrain.




Explore your personality, expand your comfort zone, and learn how to communicate successfully with others.

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